The loyalty program
that never sleeps
Elevate your experience with
exclusive perks and stellar discounts.

Join Program

Step Up Your Experience

How It Works

Joining our loyalty program is simple, rewarding, and full of exclusive surprises.


Sign Up & Start

  • Register for our program and embark on your Empire State Building Observatory journey
  • Every purchase and visit gets you closer to elite rewards

Accumulate Points

  • Every dollar spent at the observatory will earn you an additional point
  • Reaching certain point thresholds will upgrade your membership to a new status tier

Redeem & Enjoy

  • Turn your points into unforgettable moments such as enjoying 360-degree views of NYC
  • Collect one-of-a-kind Empire State Building NFTs, only available through the Ambassador Program

Limited Edition

Collectible Artwork

Each membership tier unlocks a free digital collectible with unique, limited edition artwork. Your collectible will live on the blockchain in a no-hassle, easy-to-use wallet.

Get Help


What are the rewards for being an ambassador?

How do I join the loyalty program?

How are points calculated and benefits redeemed?

Can I transfer my benefits or points to someone else?

How long are my points valid for?

What are the digital collectibles?

How does my digital wallet work?

Where can I get technical help with my ambassadorship?

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